The Recap – Sensible Passive Revenue

It’s been almost a month because the first-ever Viewers Pushed Summit! This occasion introduced collectively a stellar assortment of entrepreneurial minds to share and focus on the newest strategies and techniques that work to develop an viewers right this moment. On this put up we’re going to go somewhat bit old-school, Pat Flynn/SPI crash take a look at dummy type, detailing the issues that went properly with the execution of the summit, and a few issues we wish to enhance on with future occasions.

What You Missed at Viewers Pushed (& How You Can Catch Up)

First off, in case you missed it, what the heck occurred at Viewers Pushed? We had a tremendous lineup of audio system, a few of whom you would possibly acknowledge and others you may not, all of whom shared their hard-won insights on viewers constructing in 2021 and past. Right here’s what you missed out on:

And by the best way, even in case you missed out, you didn’t actually miss out. You may catch all of the replays of those talks and Q&As at

So now you understand what occurred, let’s spend a while recapping what went properly at Viewers Pushed, and what we’re hoping to do higher the subsequent time we run an occasion like this!

Issues Our Viewers Beloved about Viewers Pushed (& We Did, Too)

Let’s be clear. It’s not tooting our horn to say that lots of issues went proper on the very first Viewers Pushed Summit. We’re thrilled at how the occasion went, all issues thought of. Listed here are the issues we’re most pleased with.

  1. We delivered an absurd quantity of worth. You’re most likely getting uninterested in me telling you ways superior our audio system have been, nevertheless it’s true. Oh, and it was free! Like, fully free.
  1. Talking of free, the content material of the summit was additionally pitch-free. This was very intentional, and our viewers appreciated it. We made a plug on the very finish for our new Heroic On-line Programs course, however our intention with Viewers Pushed was to ship a ton of worth uncluttered by gross sales pitches.
  1. Individuals stayed engaged. As soon as they joined, they caught round. We noticed little dropoff in attendee numbers over the course of every day of the summit. Individuals noticed the worth they have been getting. We wager this had rather a lot to do with not simply the various mixture of superior audio system and the dear content material they have been sharing, however that we combined it up with each stay and prerecorded talks, plus Q&As.
  1. The occasion was not simply Viewers Pushed, however group pushed. The entire group was concerned in planning and executing the summit—as you noticed in case you attended!

Talking of attendees, listed below are a few of our favourite bits of suggestions on Viewers Pushed:

image of Audience Driven Summit logo of hand in rock n' roll salute, surrounded by collection of screenshots of Twitter comments about Audience Driven Summit that reads: Happiest Plate on Earth @teamSPl and @PatFlynn #AudienceDriven like drinking the ocean through a straw! Appreciating the replays 
izoldat @IzoldaT Fantastic talk by the amazing @EspreeDevora at #audiencedriven. My biggest takeaway was that you want your audience to be emotionally subscribed more than physically subscribed to your podcast. Thanks, @PatFlynn for putting this together. #podcasting •Dr. Joella @drjoelledc Nicole Walters just added so much value on #audiencedriven You need to check it out. "Do what you say you will do!" @NicoleWalters Thank you!
Boris The SE0  @boristheseo Congrats on hosting my favorite marketing event this year #audiencedriven. Such a information packed event with the best speakers. Thank you! @teamSPl @jayclouse @PatFlynn @MattGartland @JillianBenbow @tonybgoode 
Keith H @KH_waytolang Woke at 0430 in Japan to attend #audiencedriven and really got a lot out of it! 
@teamSPl did an awesome job of not just introducing different products, but also leading and educating. 
Very excited to implement what I've learned and keep growing as an entrepreneur

Sandee Rodriguez @Sandeehodnguea @teamSPl keeps the incredible content coming in the #audiencedriven summit! It's been like drinking from a firehose today with so much good content! Thank you @shane_sams for all those excellent tips and strategies about guest podcasting! #SandeeSolves 
monica_Y1 . @monica_Y1 @teamSPl As new business owner, I have been following Pat Flynn for a while and applying small % to lead to launching my biz. The ADS a lot golden nuggets for free. Thank you: invested time expertise of service brelational consistant have fun step outside box #audiencedriven 
SuperSearching @SeekServices The Audience Driven Summit was an amazing experience! So much info to consider. Thank you to all the team members who made it possible! #audiencedriven @teamSPl 
Isabel Talens I Online Businesss @isabeltalens The SPI team has done it again!!!! What an inspiring event! #audiencedriven is a value-packed event, with speakers sharing not just tactics but the challenges of audience growth. An outstanding, down-to-earth format, full of quality content relevant today!! Bravo SPI team.

What We’re Constructing On for the Subsequent Viewers Pushed

As with every occasion, particularly a first-time one like Viewers Pushed, we’re enthusiastic about what went proper and what we are able to do higher subsequent time. Listed here are the largest issues we’re taking a look at constructing on and enhancing with our subsequent summit.

  1. Perhaps the largest factor we wish to enhance on subsequent time is the scheduling and format of the occasion. Viewers Pushed 2021 was only a two-day occasion, nevertheless it felt like we might have stretched it to no less than three days, given all the unbelievable audio system and content material. It was nice, and it was rather a lot. We would additionally experiment with a smaller slate of audio system and fewer content material. It’s a balancing act!
  1. We had some tech points, just about a given for a first-time occasion like this, utilizing a number of new-to-us platforms and getting them to work collectively easily—particularly, getting to work properly with YouTube. To some extent, this comes with the territory, and we all know what we have to get issues working and not using a hitch subsequent time!
  1. Though engagement was excessive, subsequent time we’d like to encourage extra people to register and switch up. We’ll be exploring totally different methods for selling the occasion, in addition to encouraging registrants to tune in—issues like having “Add to calendar” buttons added to the registration course of, and sending push notifications when the occasion is about to go stay.
  1. We’d additionally look into an audio-only choice for individuals who wish to attend however can’t keep glued to a video feed all day lengthy. We additionally wish to proceed to enhance accessibility of our summit content material (as we do with all our content material!), resembling by including stay closed captions to all of the talks.
  1. Lastly, we’d give somewhat extra time for Q&A. This a part of the expertise was so priceless, and we realized that we might have used extra of it.

We Need to Hear From You (No, Critically)

For those who made it to Viewers Pushed—and even in case you didn’t—we’d like to know what you’d prefer to expertise at our subsequent summit. (Y’know, as a result of viewers pushed…) Simply hit us up on Twitter @teamSPI and/or utilizing the hashtag #audiencedriven!

You may as well head to and share your ideas in a brief video, audio clip, or written message!

Listed here are only a few of the feedback individuals have despatched us in regards to the enterprise progress and insights Viewers Pushed has sparked for them:

screenshot of feedback on Audience Driven Summit submitted to SPI team that reads: "Hey Pat, 
I'm really new to online audience building, so the summit to me was a smorgasbord of info - which meant I really felt like a sponge, taking in everything! My two favourite talks were: Nathan Barry (since I've spent the last two months setting up my email automations) and Roberto Blake (felt like a masterclass on YouTube). 
PS: I'm re-reading Superfans. Brilliant resource. 
Keep doing what you're doing. Josh (from South Africa)."
screenshot of feedback on Audience Driven Summit submitted to SPI team that reads: "For several months I have been hesitant to develop my business sharing high quality information about maintaining health and vitality as we age, because I had not identified an approach that matched my time constraints and felt comfortable. During the summit I recognized that developing an email list by initially using people I knew felt doable. I have signed up for the Email Marketing Magic course and on Day 3 of the challenge I am gaining all sorts of business (and personal!) insights from my friends' responses."
screenshot of feedback on Audience Driven Summit submitted to SPI team that reads: "The talk on building online community gave me a framework to do a relaunch and more confidence in moving forward! Thank you so much!"

And don’t neglect—you possibly can register to catch the replays and get bulletins about future occasions at

One Final Factor

By the best way, whereas the Viewers Pushed Summit targeted totally on the audience-building side of your on-line enterprise, we’ve created one thing that will help you generate a scalable revenue too.

Our newest course, Heroic On-line Programs.

With Heroic On-line Programs, you possibly can discover ways to turn out to be a course creator the SPI approach. Over time, we’ve generated greater than $4 million in course gross sales by creating audience-driven programs. And we’ll present you precisely how we do it.

Be taught extra about Heroic On-line Programs.

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