My 2022 Predictions for the Miles and Factors World

Again in 2016, I started a convention of making an attempt to foretell the journey / rewards market in Canada. The primary yr was tough, but it surely bought higher over time and now leveling off. How did it go in 2021?

Beneath are my earlier scores:

Recap of 2021

Let’s see how I did in 2021:

  • A retail program changing into extra aggressive: In my prediction, I used to be anticipating PC Optimum, Air Miles or Scene Rewards to interrupt out. Air Miles did some minor upgrades to warrant a point out, however I might say that Scene Rewards stepped up in a giant manner this yr. Their full blown integration with Scotiabank Scene+ is a recreation changer to me! 1/1.
  • A brand new child (bank card) on the town: The Neo Monetary Money Again MasterCard and the Plastk Secured Visa Credit score Card had been a few good minor additions to the market. Whereas the American Specific Gold Rewards Card had such a drastic change that it felt like a model new card. However not none of them warrant a full level. The mix of the three can be half some extent, so 0.5/1.
  • Airline or resort merger: I’m just a little shocked that no main airline or resort chain tried any kind of merger, guess they don’t seem to be as determined as it could appear within the information, so 0/1.

I completed 2021 with the identical rating as final yr at 1.5/3.

Predictions for 2022

For the brand new yr, let’s attempt these on:

1) Non-Journey Associated Program Takes a Big Leap

This prediction would be the similar as final yr, the place Scene Rewards (see above) took an enormous leap into upgrading their program. Scene (in any other case non-travel associated program) has now added a journey function to their program and considerably expanded with Scotiabank.

With the journey trade being hit exhausting, I’m anticipating to see one other loyalty program capitalize on individuals’s shift in spending habits. As a lot as everybody needs to start out travelling once more, 2022 might not be the yr the place journey totally opens up once more. This provides one other non-travel associated program an opportunity to do a serious improve. Along with including a journey function and main program growth like what Scene did with Scotiabank, a few different examples of an enormous leap are providing a brand new co-branded bank card or merging with one other firm to develop (e.g. Buyers Optimum and PC Plus again in 2017).

2) A New Excessive Finish (Premium) Credit score Card

I additionally predict {that a} new excessive annual charge and plenty of advantages sort of bank card being launched to the market. Canada solely has a handful of premium playing cards that reward huge spenders, so I’m anticipating to see a brand new one being launched to the market. I might get half some extent if one of many current playing cards utterly revamps their options and advantages to nearly seem like a brand new card. Much like the adjustments made to the Privilege and Reserve playing cards from America Specific, CIBC and TD again in 2020.

3) Money Again Loopy

We completed 2021 with a good quantity of bank cards that provide no less than 10% money again, whether or not on a promotional foundation or everlasting provide. There may be even a 15% money again provide with two Tangerine bank cards expiring on the finish of January 2022. Does it really feel just like the Tangerine affords are solely the start of extra?

What are your predictions for 2022? Please tell us within the remark part under!

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